Macleay Valley Hub Case Study

Kempsey, NSW, Australia

Local Business Directory

All about

Macleay Valley Hub

Ecommerce Store, Website Design, Custom Web Development & Website Maintenance.

Macleay Valley Hub

Macleay Valley Hub is a Local online directory for all Macleay Valley businesses to list businesses and their key details, such as names, addresses, phone numbers and websites. The directory serve as modern versions of traditional Yellow Pages, but they offer much more functionality, including reviews, ratings, and categorised listings to help users find specific services or products in their area.

We automated the steps to avoid human error while adding the listings. Redesigned the entire backend and frontend. Enhanced the customer journey by integrated cool features and smooth transactions to take payment from local businesses. It also serves as a Job & Real Estate portal to list jobs and properties for rent and sale. Local Restaurants can list their upcoming Live Events, Shops can list their sales and also sell products.

The website offers an affordable, cost-effective solution to find local businesses with just one click. Its features allow businesses of all sizes to:

Problems and Challenges

The backend was completely unstable. Multiple bugs needed fixing in the backend.

There was a solid need to redesign the look and feel of the website, so it was modern, stylish and appealing to each user type (visitor, hub operator, member). We changed and cleaned up unnecessary tags coding and content. Payment set up was not integrated

Solution

Our team of designers and developers analysed various factors and strategic ideas that would help grow local tourism. After considering industry standards for similar products, our design team created a design framework by building on the functionality of their existing website and using existing images to develop a wireframe for a new design. We had set up safe and secured payment set up on their website. Our primary objective wasn't just to make the all pages of website prettier; we wanted it to be more user interactive, functional, Fresh and consistent throughout. Through our designs and development, it's our job to make sure the users have an optimal experience. 

Results

As a result of our vision, the Macleay Valley Hub can now offer a much more advanced and friendly user interface for their business. Tailored for their clientele, the website has been designed to improve functionality and bring in new business. It has all the latest technologies, including dynamic positioning, responsive design and enhanced social media integration. 

The Results

0

Google Ads Click

0

Total Engagements

0

On Platform Leads

0

Website Conversions